Luxembourg-City in Bloom: Award-winning shop windows blossoming creativity at the heart of the city

From May 1 to May 31, 2025, the streets of Luxembourg transformed into a floral promenade thanks to the “Luxembourg-City in Bloom” contest, organized in collaboration with the City of Luxembourg and Luxembourg Urban Garden – LUGA.

On this occasion, 33 shops in the capital decorated their windows or façades with plant-based, organic, or floral elements, offering everyone a joyful and inspiring spring atmosphere.

👉 Discover photos of the participating shop windows at www.concours-cityshopping.lu

Four shop windows honored

The jury awarded three winners ex aequo for the quality, creativity, and originality of their displays:

🌸 Souvenir – 22, rue Beaumont
🌿 Voyages Flammang – 17, boulevard Royal
🌼 Friendship Colours of the Chars Store – 10, rue Beaumont

The public’s favorite, chosen by online vote, goes to Devï Studios (7, rue Aldringen), warmly praised for its window as elegant as it is poetic.

Each winner received a €2,000 grant offered by the City of Luxembourg.

Congratulations to the winning shops!

Thanks to the merchants for their great energy

The UCVL, the City of Luxembourg, and LUGA would like to thank all participants for their commitment. Thanks to them, the windows blossomed, the streets came alive, and the city shone in the colors of spring.

🌷 Luxembourg-City in Bloom is much more than a contest: it is an invitation to rediscover the city in a new light.